Starting a business is tough, but scaling it is even more challenging.
When I started my business five years ago, one of my Hispanic friends and her mother helped with my venture. Today, I am running a successful business, all thanks to that mother-daughter duo.
I still remember running out of raw materials while preparing an order, and my friend’s mother helped me procure the same raw material at a fraction of the price.
This was not the only incident that truly impressed me.
Throughout the years, they helped me with negotiation, problem-solving, decision-making, and even some tough daily tasks. That is when I realized, Hispanic women are born leaders. They do not try to limit their potential due to tough times, instead, they try to make the most out of their life situations and invest in their business.
For small businesses with limited needs, it is always better to start by using tools and automating things, especially if you have an online business. You will just need some basic automation tools and a reliable internet like Spectrum.
This internet provider has especially gained a good reputation among Hispanic users, mainly because it offers Spectrum en español customer service, allowing Spanish speakers to easily communicate with a representative in their native language.
Now that you have your business set, and you are ready to scale, here are a few reasons your business needs Latino women.
Latina women are known for their adapting skills. A lot of Hispanic women came to the U.S. just to support their families. With limited formal education, some basic skills, and a quick wit, most of these women successfully created a life away from home with their quick adaptability.
Where the majority of the male population fails due to their rigid beliefs and ego issues, these women are quick to judge the situation, come up with a solution, and adjust accordingly. Moreover, women are much better at learning languages and getting accustomed to cultural issues.
This is the reason Hispanic women are known to be exceptionally tech-savvy. They use the internet more, get involved in online shopping, and stay informed about the latest trends. All these things make them exceptional.
Latino women take leadership roles at a very young age in the family. From being an elder sister supporting their mother to becoming an abuela, they stay ahead by staying connected. From a very young age, they develop a great sense of reasonability, which eventually helps them in managing their family and work.
Apart from this, Latina women have a supporting, nourishing, and mentorship role within the family. This is one of the biggest reasons we notice Hispanic women outshining their competition when they step into business. Their good management skills also help them make better decisions and come up with creative solutions.
Limited budgets and restricted resources are common in Latino countries. These harsh conditions raise tough people. This is the reason individuals in these countries grow up to be extremely resourceful. They generally have a much better way of handling difficult situations and coming up with solutions.
Working as a mediator comes naturally to Latina women, which is the reason they are quite resourceful.
Hispanics are generally considered more street-smart, so they do exceptionally well in creative jobs. From using colors to whipping out the best fashion and art prices, Hispanics dominate the creative business. Since they have been through times, they are emotionally stronger, making them an ideal candidate to handle a business.
Most of the Hispanic countries have a bargaining culture. You can ask a price from a shopkeeper and get the same thing at a much lower price after good bargaining. Since Hispanic women get to practice this skill in the market all the time, they become excellent negotiators.
Eventually, when these women get to step into the business world, they are not just good at procuring and sourcing raw materials but also find a way to cut the cost to half. Generally, Latina women are also responsible for handling budgets and expenditures at home, so money savvy becomes their second nature.
Most Latina women are very budget-savvy, which makes them an excellent bookkeeper. In case, you are looking for a bookkeeper and cannot find one, try to look for an elderly Latina woman. With the help of their practical knowledge, you will be able to save a lot of money and keep track of your basic expenditure as well.
The Hispanic community is very tight-knit. Most people within the Hispanic community know about each other, treat each other like extended family, and are much better at word-of-mouth marketing. Apart from this, when the time comes, the community helps in funding small businesses and supporting them in different ways.
For instance, Latino businesses generally have very limited access to business loans. Even if they do, banks generally ask for much bigger collateral from these businesses. To deal with these issues, Latino organizations come forward to support these small businesses, offering them basic capital and support.
Although hiring Hispanic women is ideal for your business, especially if you are looking for creative, resourceful people who are street-smart.
However, if you have a tech-based business that requires technical knowledge and a degree, focus more on skills. You will find extremely tech-savvy and skilled women in the job market as well.